Page 1 of 6

* required

Conservation should work with, not against, capitalism *

There is a risk that economic rationales for conservation will displace other motivations for conservation *

Conservation will only be a durable success if it has the support of corporations *

Conservation should seek to do no harm to poor people *

To achieve its goals, conservation should seek to reform global trade *

Conservation messages that emphasise the value of nature for nature's own sake are more effective than those that promote the benefits of nature to humans *

Maintaining biological diversity should be a goal of conservation *

Conservation goals should be based on ethical values *

Humans are separate from nature, not part of it *

Conservation will only be a durable success if it has broad public support *

Page 2 of 6

* required

Conservation goals should be based on science *

To achieve conservation goals, the environmental impact of the world's rich must be reduced *

Strict protected areas are required to achieve most conservation goals *

When communities manage their own resources, their efforts are more effective than top-down approaches *

Win-win outcomes for people and nature are rarely possible *

Giving a voice to those affected by conservation action is an ethical imperative *

Conservation actions should primarily be informed by evidence from biological science *

Non-native species offer little conservation value *

Maintaining ecosystem processes should be a goal of conservation *

Conservation should seek to reduce the emotional separation of people from nature *

Page 3 of 6

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It is acceptable for people to be displaced to make space for protected areas *

Pristine nature, untouched by human influences, does not exist *

Working with corporations is not just pragmatic; they can be a positive force for conservation *

Giving a voice to those affected by conservation actions improves conservation outcomes *

Having multiple rationales for conservation weakens the conservation movement *

Economic arguments for conservation are risky because they can lead to unintended negative conservation outcomes *

Human affection for nature grows in line with income *

Advancing the wellbeing of all people should be a goal of conservation *

Human impact on nature grows in line with incomes *

Conservation must benefit poor people because to do so is an ethical imperative *

Page 4 of 6

* required

To achieve conservation goals, human population growth must be reduced *

Nature often recovers from even severe perturbations *

Conserving nature for nature's sake should be a goal of conservation *

The best way for conservation to contribute to human wellbeing is by promoting economic growth *

Conservation communications are more effective when they use negative 'doom and gloom' messages rather than positive messages *

There is no significant conservation value in highly modified landscapes *

Protecting nature for its own sake does not work *

Conservation will only succeed if it provides benefits for people *

Page 5 of 6

* required

Pages 5 and 6 of the survey contain short questions about your work and background. We are asking these questions so that we can understand the factors which determine how opinions on the future of conservation vary amongst conservationists. The data gathered will be used only for this piece of research, and your individual responses will not be identifiable.

What is your age?

Select your gender? *

At what level is your highest completed educational qualification? *

Which of the following best describes your educational specialism? *

What is your country of nationality?

Leave blank if you'd prefer not to say

Where have you done most of your work as a conservationist? Please select up to three countries.

You may skip this question if you do not self-identify as someone professionally engaged in conservation



If more than three, please tell us how many countries you have worked in as a conservationist in total

In which of the following sectors have you done conservation work in your career? *

Please choose all that apply

Do you have any substantial professional experience in a field other than conservation during your career? *

In which of the following sectors have you done non-conservation work in your career? *

Please choose all that apply

Page 6 of 6

* required

Pages 5 and 6 of the survey contain short questions about your work and background. We are asking these questions so that we can understand the factors which determine how opinions on the future of conservation vary amongst conservationists. The data gathered will be used only for this piece of research, and your individual responses will not be identifiable.

Which of the following categories best describes your current professional engagement in conservation? *

Which of the following categories best describes the seniority of your current role within conservation? *

In which of the following contexts have you done significant amounts of professional conservation work? *

Do you have any experiences of working as a researcher or as a practitioner on market based schemes in conservation (e.g. payments for ecosystem services, taxes and subsidies, mitigation or species banking, certification)? *

Please choose up to four of the following items that you believe have been most important in shaping your conservation values *

Please feel free to tell us about anything else that you think was important in shaping your values

Please provide us with your email address so that we can send you summarised results and keep in contact with you about future work based on this survey. We will not use your address for any other reason.

(Optional)

Have you taken this survey before?

Are you part of the WWF Senior Science Team survey?

Are you taking part in the Ol Pejeta staff survey? *


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